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Packard Bell sponsors 4 Kings
2008 2007 2006
07 March 2008 

Packard Bell becomes new title sponsor of Four Kings

Leading Desktop Manufacturer Partners With The UKs Premier Gaming Team


Packard Bell have been making steady waves this past year into the eSport Market with the popular iPower games, i-series events and most notably sponsors of the eSports World Cup and now affirm their presence in gaming as the new title sponsor of 4Kings.

Designed for the most demanding gamers, Intel-based Packard Bell iPower PCs will be used by the British based professional gaming team. The performance of the Packard Bell PCs will guarantee the best possible conditions for competing in both Online and Offline Tournaments.

Toby Aldridge CEO 4Kings.
“We're very excited to announce Packard Bell as our new title sponsor, kick starting 2008 with a complete new brand re-launch. There has been a lot of changes within the team recently, which will be becoming evident in the coming months. With the support of Packard Bell we are able to compete both in online and offline competition confident that we are using the best desktops on the market. We look forward to a successful partnership with this great company”

Jason Fletcher Packard Bell.
"As an Official partner of the ESWC, Packard Bell has continued to grow and establish it's self in the esports market. We are pleased to be apart of the new brand re-launch of the 4Kings team and look forward to an exciting year of competitions. Packard Bell has only been part of the eSports community for a short period of time but are delighted to be supporting such a recognised global gaming brand as the 4Kings.”

About 4Kings
4Kings is the UK's only professional gaming team playing PC games. With its beginnings in 1997 and what is considered by many the birth of competitive gaming through Quake and Quakeworld 4Kings is one of the oldest teams in the world. Having built up a reputation as one of the best teams in the world during the past 11 years, for whichever games we have played the 4Kings name is recognised globally.

About Packard bell
Operating in Europe since 1991, Packard Bell is one of the leading home PC brands in Europe. As consumers have become more tech savvy and discerning, and the world of personal computers and home electronics have converged, Packard Bell has continued to extend its brand and expand its range of products, which today includes leading-edge desktops, notebooks and digital entertainment solutions (MP3 players, home networking, GPS and storage). Packard Bell’s unswerving dedication to the consumer market is embodied in its recognized ability to anticipate and meet the ever-changing users’ needs

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